PITCH
Parmigiani collections’ are inspired by the beauty found in nature and the golden ratio. The curves of the watches are calculated in such a way as to sit well on all wrists. For this, le truc created a mini website combining film, animation and augmented reality (AR). AR animations are rolled out by means of a special application on the website, visual imagery and advertisements.
Movie
gallery
le truc won eight awards for this project, including one “Awwward” and one “FWA".
CREDITS
PRODUCTION
DIRECTION
ART DIRECTION
COPYWRITER
TECHNICAL SUPERVISOR
LAYOUT, MOTION DESIGN & ANIMATION
MODELING
LIGHTING & COMPOSITING
DEVELOPMENT
CAST
PRODUCTION
DIRECTION
ART DIRECTION
COPYWRITER
TECHNICAL SUPERVISOR
LAYOUT, MOTION DESIGN & ANIMATION
MODELING
LIGHTING & COMPOSITING
DEVELOPMENT
CAST
PRODUCTION
DIRECTION
ART DIRECTION
COPYWRITER
TECHNICAL SUPERVISOR
LAYOUT, MOTION DESIGN & ANIMATION
MODELING
LIGHTING & COMPOSITING
DEVELOPMENT
CAST
PRODUCTION
DIRECTION
ART DIRECTION
COPYWRITER
TECHNICAL SUPERVISOR
LAYOUT, MOTION DESIGN
& ANIMATION
MODELING
LIGHTING & COMPOSITING
DEVELOPMENT
CAST
PRODUCTION
DIRECTION
ART DIRECTION
COPYWRITER
TECHNICAL SUPERVISOR
LAYOUT, MOTION DES.
& ANIMATION
MODELING
LIGHTING & COMPOS.
DEVELOPMENT
CAST
Le Truc
Fabrice Rabhi
Dominique Picone
Julia Michel-Roubaud
Fabien Corrente
Romain Delaunay
Pascal Zimmerman
Florian Autret
Make Me Pulse
Michel Parmigiani
Le Truc
Fabrice Rabhi
Dominique Picone
Julia Michel-Roubaud
Fabien Corrente
Romain Delaunay
Pascal Zimmerman
Florian Autret
Make Me Pulse
Michel Parmigiani
Le Truc
Fabrice Rabhi
Dominique Picone
Julia Michel-Roubaud
Fabien Corrente
Romain Delaunay
Pascal Zimmerman
Florian Autret
Make Me Pulse
Michel Parmigiani
Le Truc
Fabrice Rabhi
Dominique Picone
Julia Michel-Roubaud
Fabien Corrente
Romain Delaunay
Pascal Zimmerman
Florian Autret
Make Me Pulse
Michel Parmigiani
Le Truc
Fabrice Rabhi
Dominique Picone
Julia Michel-Roubaud
Fabien Corrente
Romain Delaunay
Pascal Zimmerman
Florian Autret
Make Me Pulse
Michel Parmigiani
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